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In today's high-tech business world, few issues are more important than how companies can gain competitive advantage from using new technology, especially information technology (IT). In 'In Search of Business Value', Microsoft vice president Robert McDowell and best-selling business author William L. Simon address that problem head-on, describing the steps every organization must take to get the best bang from each buck spent on IT infrastructure.Drawing on their own personal experience and that of over twenty-five corporate and IT leaders from the worlds of business and government, 'In Search of Business Value' covers in detail such issues as bringing organizational leaders on board in promoting the use of IT, enlisting staff support, using IT to lower costs and improve productivity, integrating the IT and business sides of an organization, and using IT to support best business practices.IT these days is an indispensable tool in defining and achieving corporate goals. 'In Search of Business Value' is an indispensable tool for corporate leaders and managers looking to make IT work successfully for their organizations.
- Sales Rank: #2343418 in Books
- Published on: 2010-01-01
- Original language: English
- Number of items: 1
- Dimensions: 9.25" h x 6.25" w x 1.00" l, 1.06 pounds
- Binding: Hardcover
- 224 pages
Review
This book provides recipes for extracting compelling value propositions with technology. -- Jerry Gross, Executive VP and CIO, Washington Mutual, Inc.
From the Author
With IT spend taking such a big chunk of the corporate budget, the question of how to be sure you achieve business value from technology has never been of greater urgency. It’s the underlying question explored in In Search of Business Value, offering insight from both corporate leaders and leaders of IT... For today’s business leaders, I think there are few issues more important.
From the Foreword by Jeff Raikes
From the Inside Flap
Once upon a time, technology decisions were left to IT. But in a bitterly competitive world, how should a company decide how much to spend on technology? And whose responsibility should it be to make the business case for technology?
In Search of Business Value offers a practical, close-up examination of how a manager or executive can best determine whether a new technology expenditure is justified by a business need.
Once again, McDowell and Simon have written a pragmatic management guideline on how to make decisions about technology and profit — a guide to decsions on what’s needed, what’s a waste, and what justifies a decision to buy.
Although this book will be important to corporate Information Technology managers and Chief Technology Officers, it speaks as well to CEOs and CFOs of major companies, entrepreneurs and executives of small- and mid-sized companies, and the heads of departments, divisions, and workgroups. If you advise or make important spending decisions about technology, you won’t want to miss this fast-paced book.
In Search of Business Value is filled with input from companies that have been successful in realizing returns on investment in technology, incorporating the wisdom of executives from major companies in the U.S., Europe, and Latin America that are on the leading edge of this vital subject. Their stories make fascinating reading; their advice is beyond valuable.
The conversations, histories, and anecdotes recounted in these pages cut through the fog of competing concepts on technology decision-making, and shed light on such issues as:
• The role of IT in achieving business value
• Justifying IT expenditures beforehand vs. demonstrating value afterwards
• The role of workplace culture in both integrating and furthering the use of technology
Commenting on the authors’ previous book by the same writing team, Assistant Secretary of the Army Rich Whiston wrote to say, "I am going to suggest that your book be issued as required reading at both the Command and General Staff College and also the War College. We of the National Defense arena are most grateful to you for sharing your wisdom."
Most helpful customer reviews
1 of 1 people found the following review helpful.
Spread the enlightenment!
By D. Baer
Most business-self-help-type books put me to sleep pretty fast. I appreciate the direction, examples, and insight given by this book. It points out many issues I have seen at past employers and gave me a lot to think about as far as 'the right ting to do' as far as technology implementations go.
From the trenches, all I usually saw was 'how do I sell this to my boss to get funding'. By changing my perspective a little, I am able to see a much bigger picture.
The problem is not too hard, it just needs to be approached with the proper respect and consideration by all parties involved. Accountability, governance, common sense, leadership, communications and honesty -- it all takes work, but it is the only way to achieve excellence.
0 of 0 people found the following review helpful.
A no-nonsense guide to steering clear of trouble
By Midwest Book Review
A key Microsoft vice president and a skilled author of the business world (among other venues) combine their talents to present In Search of Business Value, a management self-help book for both corporate and IT leaders that offers real-life examples showing how best to extract the maximum business value from technology. Framing the achievement of business value as a leadership issue, not a technology issue, chapters address how to make a business case for types of technology, the role governance can play in order to improve the useage of IT, how to cope with controversy and miscellaneous problems, and much more. A no-nonsense guide to steering clear of trouble and gaining optimum benefit, written especially for managers and lay people who themselves may be only minimally familiar with the latest technological innovations.
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